Brief

Bare Bones came to us looking to refresh their product video for Instant Bone Broth, their core hero product. During our call, they mentioned a new product launch called Elevated Drink Mix and asked if we could take that on as well. With plenty of past experience working with powdered formats, we were all in.

Solution

We built a full lineup of separate commercials for each product (Instant Bone Broth & EDM), styled & storyboarded to feel like part of the same family. Ingredient-driven shots did the heavy lifting, backed by snappy animated on-screen text that called out key RTBs and kept the tone feeling sharp. Each deliverable was crafted with flexible cutdowns in mind, making the content easy to remix and roll out across any channel Bare Bones wanted to put them on.

2x 30s Hero Brand Films

2x 15s Product Videos

16x Video Clips

32x Retouched Photos

All Aspect Ratios Included

Results

“Working with Tyler and his team was nothing short of incredible. From the very first discovery call to receiving the final deliverables, I was impressed with the attention to detail and care that was given to each phase of the project. The value Lidwell Creative provided for the cost is unmatched. Will definitely be working with them again in the future!”

- Ryan Harvey, Co-Founder at Bare Bones

How It’s Made

Super Coffee

IQBAR